Don Julio Tequila teamed up with Never Rush a Sunday, South Africa’s premier lifestyle and music event series, to host its debut Kenyan edition at The Alchemist. The collaboration marked the series’ expansion into Nairobi, offering guests a bespoke experience blending music, food, and cultural expression.
Rooted in a shared philosophy of savoring life’s finest moments without haste, the event curated an atmosphere of premium indulgence. Guests enjoyed electrifying performances, including a set by Bensoul, alongside exquisite food pairings and Don Julio cocktails served with signature craftsmanship.
The partnership also underscores Don Julio’s commitment to the music and creative community, championing cultural movements that are shaping Kenya’s entertainment landscape. By engaging a new generation of tequila enthusiasts, the brand is solidifying its place at the center of Nairobi’s evolving social scene.
Following the success of the Nairobi debut, Don Julio and Never Rush a Sunday are planning another Kenyan edition later this year.








